Payhelper: News should be free, but needs to be paid

re:blog
re:publica 2017

Short thesis: 

The problem of how journalism can be funded well is still not solved. After the demise of journalism’s 20th century business model – often a mix of advertising, classifieds, rich publishers and sales of paper copies – journalism organisations are still trying new models in a trial and error mode. For some organizations paywalls might work, but restricting access to information if it can be free has obvious disadvantages. This is why German daily taz tries a different approach and is asking their readers for voluntary payment – and surprisingly successfully. This might work for other organizations, and a current software project by taz and Sourcefabric might help.

Description: 

The problem of how journalism can be funded well is still not solved. After the demise of journalism’s 20th century business model – often a mix of advertising, classifieds, rich publishers and sales of paper copies – journalism organisations are still trying new models in a trial and error mode. For some organizations paywalls might work, but restricting access to information if it can be free has obvious disadvantages. This is why German daily taz tries a different approach and is asking their readers for voluntary payment – and surprisingly successfully. As the technical foundations of their setup are quite basic yet, in 2016 taz, partnering with technology non-profit Sourcefabric, applied for funding from Google’s Digital News Initiative, to develop a free and open-source framework for voluntary payment integration into different publishing channels and into existing CRMs.

The team formed by taz and Sourcefabric would like to present their project. As the software in development will be released under a free and open-source license, other organizations or initiatives are welcome to use it and contribute to its development. Thus, your ideas and opinions are very welcome.

 

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Wednesday, May 10, 2017 - 14:15 to 14:45
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